Unit 1
Section I Special Terms
Section II Texts for Reading
Text A World Tourism Organization
Text B The Benefits of Tourism
Unit 2
Section I Special Terms
Section II Texts for Reading
Text A Travelers
Text B Urban Tourism
Unit 3
Section I Special Terms
Section II Texts for Reading
Text A An Overview of the Air Transportation
Text B Singapore Airlines and the Supply of Tourist Transport Services
Unit 4
Section I Special Terms
Section II Texts for Reading
Text A Travel Agency
Text B Chinese Outbound Tourism Development
Unit 5
Section I Special Terms
Section II Texts for Reading
Text A Tour Operator
Text B Tourism in Oxford
Unit 6
Section I Special Terms
Section II Texts for Reading
Text A Tour Guide
Text B Guidespeak
Unit 7
Section I Special Terms
Section lI Texts for Reading
Text A Conferences and Exhibitions
Text B Principals Involved in Trade Shows and Exhibits
Unit 8
Section I Special Terms
Section II Texts for Reading
Text A Hotels
Text B Hotels Business in Beijing, Shanghai and Hong Kong
Unit 9
Section I Special Terms
Section II Texts for Reading
Text A Front Office Operations
Text B The Role of Service in the Hospitality Industry
Unit l0
Section l Special Terms
Section II Texts for Reading
Text A Food and Beverage Service
Text B Mexican Food
Unit ll
Section I Special Terms
Section II Texts for Reading
Text A The Housekeeping Department
Text B Hotels: The New Generaion
Unit 12
Section I Special Terms
Section II Texts for Reading
Text A Hotel Marketing
Text B The Tourism Marketplace: New Challenges
Unit l3
Section I Special Terms
Section II Texts for Reading
Text A Hotel Accounting
Text B Economic Pricing Strategies for Hotels
Unit 14
Section I Special Terms
Section II Texts for Reading
Text A Engineering and Maintenance Operation
Text B Guest Security
Unit l5
Section I Special Terms
Section II Texts for Reading
Text A A Global Industry
Text B Tourist Industry Accelerates Opening-up
Appendix I
Key to ComprehensionExercises (Unit 1--15)
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