本书将企业战略管理置于东西方社会转型和管理文化激荡背景下，以管理文化的视角研究中国企业面临的战略创新问题。
西方现代企业战略理论和中国传统的战略思想将在相互激荡中影响未来中国企业的战略创新。本书在对管理文化探讨的基础上，理论探索与实证研究相结合，看重研究东西方战略思想的管理特质、东西方两极管理文化下的战略理论和战略思想的管理属性、以企业经营实践为主体的新战略观的谐协创新。
In this book，the strategical innovation，which is the main problem of most Chinese enterprises，will be explored under the background of social transitions both In the East and in the West and the Interactions of the two different management cultures．
The interactions of western modern business strategical theories and Chinese traditional strategical thoughts will affect the future strategical Innovation of Chinese enterprises．Based on the exploration of management cultures，the authors combine the theoretical research and empirical study to discuss the management features of strategical thoughts of both the East and the West，the management characteristics of different strategical theories and thoughts under the background of the two different management cultures，and the harmonized innovation of the new strategical views in the Chinese business practices．
本类其他相关图书
